Cohort 
2025

Loretta Norton, HBSc, MSc, PhD

Neuroscientist

Reducing dementia's impact requires a multidisciplinary approach focused on prevention, slowing progression, while ensuring equitable end-of-life care that enhances quality of life.

Current Work

Loretta is an Associate Professor in the Department of Psychology at King's University College at Western University, Canada. As a cognitive neuroscientist, her research focuses on brain injury, disorders of consciousness, and end-of-life care.

Personal Hero

Brenda Milner, Roberta Bondar

Words of Strength

Empathy, collaboration, curiosity

Vision

Loretta believes that reducing dementia's impact requires a multidisciplinary approach focused on prevention, slowing progression, while ensuring equitable end-of-life care that enhances quality of life for those living with advanced stages of the disease.

Strategy

Loretta studies cognitive impacts of severe brain injury, examines neurological function at end of life, and uses functional neuroimaging to uncover preserved cognition to improve communication and care for patients with limited ability to respond.

Impact

As an Atlantic Fellow, Loretta is motivated to build a global network dedicated to improving brain health and addressing pressing ethical, diagnostic, and scientific challenges in late-stage Alzheimer's disease.

Motivation

Dementia affects over 750,000 Canadians. Loretta is motivated to study the often-overlooked severe stage of Alzheimer's disease, which remains under-researched despite its significant impact on patients, families, and the Canadian healthcare system.

Education & Experience

Loretta received her master's and doctoral degree in Neuroscience from Western University, Canada. She is an Associate Professor in the Department of Psychology at King's University College, Canada.

Awards & Honors

King's University College

Early Career

2024
Renée Soulodre-La France Excellence in Research Award

Send 

Loretta

 a Note

Have ideas for global brain health or a collaboration? I would love to hear from you. Feel free to send an introductory note.